If you’re an advocate for making the world a better place and doing what you can to ensure equality, justice and free-spirited dreaming is available for all people, then you probably look for ways your actions can help. One way to get involved is by buying trade coffee, which aids the coffee industry in maintaining high-quality products and social awareness for the bean growers, harvesters and roasters. While purchasing ethically sourced coffee helps the greater good, it’s also chock full of benefits for you and your tastebuds.
- The coffee tastes better.
Coffee that’s regulated and grown by hard working, sustainable farmers is just better quality. The beans are fresher and more TLC goes into crafting a high-quality product. This type of coffee can really embrace and develop its robust flavors which makes your brew that much better.
- It feels good to buy.
Knowing that you’re helping someone earn a livable wage and be able to provide for their family while sipping your favorite breakfast blend just starts your day off on a better note. Coffee is one of the largest industries but is unfortunately full of social and economic injustices for those involved. Buying from companies that take this issue into account and look for ways to combat it bleeds into how you feel about making the purchase. It’s just another reason to love your coffee even more!
- The coffee has more nutrients.
If you’re super health minded and love knowing about all the nutrients in coffee, buying fair trade is your best bet. The products are grown by local farmers who know their bean and treat it the best way possible. The farmer values what they grow and want their customers to get the most nutritious coffee possible.
In the coffee world, there’s so many options and choices available today. While it can be overwhelming, looking for products that not only benefit you but also those involved with crafting your favorite drink seems like a win-win situation all around.